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Keywords: Switching intention
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2026) 126 (2): 566–591.
Published: 12 August 2025
... Switching intention Funding: This study is part of the research work funded by the National Social Science Fund of China (No. 24BGL024). Yuguang Xie can be contacted at: 2018110762@mail.hfut.edu.cn Driven by the wave of digitalization, e-commerce has emerged as a significant...
