...Shizhen Bai; Zhifang Li; Hao He Purpose This study investigates the complex interplay between language arousal and visual features in social media content across diverse destination contexts. By examining how these multimodal elements jointly influence user engagement, it provides strategic...

... employees’ knowledge contributions via gamified knowledge management systems (KMSs). Design/methodology/approach The authors conducted two empirical studies. Study 1 develops a measure of meaningful engagement and evaluates its validity and reliability. Drawing on the literature on user engagement...