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Keywords: WeChat payment
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2017) 117 (8): 1761–1776.
Published: 11 September 2017
... acceptance of WeChat payment across time. Design/methodology/approach This study proposed and validated a framework integrating the consumer response system model and the affect heuristic. A total of 484 valid responses were collected through two online surveys at two diffusion stages of WeChat payment...
