Keywords: Extended TAM
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Journal Articles
Innovation & Management Review (2025) 22 (4): 251–265.
Published: 08 September 2025
... regarding technology-based health insurance products in India. Technology-based health insurance Wearable technology Willingness to pay Purchase intention Extended TAM The convergence of technology in the healthcare sector has brought about transformative changes across various healthcare...
Includes: Supplementary data

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