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Journal Articles

Drivers of Twitter as a strategic communication tool for non-profit organizations

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María del Mar Gálvez-Rodríguez, Carmen Caba-Pérez, Manuel López-Godoy
Journal: Internet Research
Internet Research (2016) 26 (5): 1052–1071.
https://doi.org/10.1108/IntR-07-2014-0188
Published: 03 October 2016
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