... accommodation platforms. Design/methodology/approach This study uses the property-month level data of Airbnb Beijing from January 2019 to June 2020. Econometric analyses are adopted to evaluate the impact of institution-based trust on consumers' purchase intention. Specifically, the ordinary least square...

... and engage in self-optimization; might have to listen to personal stories and engage in emotional labor after transaction. “Always leave an honest review for your host to help guide future guests. Airbnb is built on community, and your host will also be invited to leave a review for you” Academic...