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Keywords: Climate change
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Journal Articles
How do we engage people with low motivation? Utilizing influencers for effective climate change corporate social responsibility communication
Available to Purchase
Journal:
Internet Research
Internet Research 1–19.
Published: 16 September 2025
...-subjects design. Findings Individuals with low involvement with climate change relied more heavily on source credibility cues, while those with high involvement scrutinized the argument quality of the CSR message by dedicating more cognitive efforts. Although the authenticity of a SMI-promoted CSR...
Includes: Supplementary data
Journal Articles
Gender differences in the climate change communication on Twitter
Available to Purchase
Journal:
Internet Research
Internet Research (2015) 25 (5): 811–828.
Published: 05 October 2015
...Kim Holmberg; Iina Hellsten Purpose – The purpose of this paper is to present a study about gender differences in the climate change communication on Twitter and in the use of affordances on Twitter. Design/methodology/approach – The data set consists of about 250,000 tweets and retweets...
