..., profitability and market share. TCP/IP or the Internet are examples of the technology that is now available to help firms pursue their strategic aims. So far, however, their effects remain uncertain. In this paper we attempt to provide some evidence regarding the impact of the Internet on competitive advantage...

.... Business‐to‐business marketing Competitive advantage Computer networks Online computing Small‐to‐medium sized enterprises The growth of small and mid‐sized owner‐operated enterprises plays a significant role in the economic vitality of a nation. Small and mid‐sized businesses comprise more than...