...Nicholas Roberts; Inchan Kim Purpose Although digital platforms have become important to organizations and society, little is known about how platforms evolve over time. This is particularly true for early-stage platforms provided by entrepreneurial firms competing in nascent markets. This study...

... Sharing economy Digital platform Auxiliary platform Business model Case study China The sharing economy (SE) is defined as the peer-to-peer-based model for obtaining, giving or sharing access to goods and services, coordinated through community-based online services without permanent transfer...

... at: aakhmedova@iese.edu 17 04 2020 28 12 2020 29 12 2020 © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Trust Sharing economy Customer loyalty Digital platform Word-of-mouth Reliability The sharing economy (SE) is a novel...