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Keywords: Digital shopping
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Journal Articles
Journal:
Internet Research
Internet Research (2023) 33 (4): 1276–1301.
Published: 23 January 2023
... market segment where consumers are self-identified as smart solo shoppers. Moreover, the profile creates practical implications in guiding and managing shoppers' consumption activities in the post-pandemic era. Solo shopping Digital shopping Smart-shopper feeling Time valuation Multi-channel...
