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Keywords: Helpfulness magnitude
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Journal Articles
How review content, sentiment and helpfulness votes jointly affect trust of reviews and attitude
Available to Purchase
Journal:
Internet Research
Internet Research (2024) 34 (6): 2232–2256.
Published: 18 March 2024
... is more pronounced in attribute-based reviews than emotion-based ones. Unlike the ratio effect, helpfulness magnitude significantly impacts only negative attribute-based reviews. Research limitations/implications Future research should investigate voting systems in various online contexts...
