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Keywords: Helpfulness voting system
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Journal Articles
Journal:
Internet Research
Internet Research (2024) 34 (6): 2232–2256.
Published: 18 March 2024
... be contacted at: xin.xu@polyu.edu.hk Helpfulness ratio Helpfulness magnitude Trust Helpfulness voting system Social influence Given the exposure of potential users to previous opinions, we intend to investigate the impact of helpfulness votes as trust cues on the decision-making of customers...
