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Keywords: Internet channel
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Journal Articles
Incremental performance of an eChannel addition: Long-term and volatility consideration perspectives
Journal:
Internet Research
Internet Research (2014) 24 (1): 46–62.
Published: 28 January 2014
... model (Chen and Chen, 2005 ; Kristensen and Mele, 2011). We extend and validate the BS-M model in the current subject. Internet channel Black-Scholes-Merton option pricing model eChannel eChannel performance To evaluate eChannel addition effectiveness, we compare eChannel performance from...
