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Keywords: Modality
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Journal Articles
Journal:
Internet Research
Internet Research 1–25.
Published: 21 July 2026
... interactivity and modality influence misperception correction and behavior change. This study examines how modality and information quantity shape cognitive load, misperception change, and behavioral intention. Design/methodology/approach A 3 (modality: non-interactive message vs. text-based CA vs. voice...
Includes: Supplementary data
Journal Articles
Journal:
Internet Research
Internet Research (2022) 32 (7): 402–425.
Published: 05 December 2022
...Carolin Ischen; Theo B. Araujo; Hilde A.M. Voorveld; Guda Van Noort; Edith G. Smit Purpose Virtual assistants are increasingly used for persuasive purposes, employing the different modalities of voice and text (or a combination of the two). In this study, the authors compare the persuasiveness...
