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Keywords: Online shopping platforms
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Journal Articles
Journal:
Internet Research
Internet Research (2017) 27 (3): 709–726.
Published: 05 June 2017
... in the context of online shopping platforms. Design/methodology/approach The authors empirically tested the research model using a sample of 537 users of an online shopping platform in a longitudinal setting. Findings The results provided support to all the hypotheses in the research model; particularly...
