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Keywords: Over-the-top (OTT) services
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Journal Articles
Journal:
Internet Research
Internet Research (2021) 31 (2): 562–586.
Published: 26 October 2020
...Yeeun Kwon; Jaecheol Park; Jai-Yeol Son Purpose Over-the-top (OTT) services, which provide streaming media through all devices in online setting, have surpassed the traditional content providers in the market. However, there is still no clear empirical evidence that indicates what recommendation...
