... community (MyAnimeList.net). Findings The findings show that intensity of emotions, experience in writing reviews and helpful votes in past reviews are the most important factors and positively influence review length. The overall rating of the anime moderates the effects of some motivation factors...

...Maryam Ghasemaghaei; Seyed Pouyan Eslami; Ken Deal; Khaled Hassanein Purpose The purpose of this paper is twofold: first, to identify and validate reviews’ length and sentiment as correlates of online reviews’ ratings; and second, to understand the emotions embedded in online reviews and how...