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Keywords: Service satisfaction
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Journal Articles
Journal:
Internet Research
Internet Research (2021) 31 (1): 315–340.
Published: 17 September 2020
... examining the formation of platform loyalty and its antecedents. Findings The results suggest that service satisfaction with a platform and a sense of belonging to it are positively associated with platform loyalty. We also found that an individual contributor's self-image congruence...
