.... Findings The results showed that stronger human brand attachment contributed to problematic human brand engagement on social media, which subsequently led to social media-induced sleep problems (i.e. poor social media sleep hygiene, problematic sleep and exhaustion). These effects were intensified...

... review Sleep hygiene Nocturnal use of social media Social media platforms Well-being Statistics estimate that social media platforms (SMPs) have a global active user base of 3.484 billion and that users spend an average of approximately 2 h and 16 min on daily social media use (Kemp, 2019...