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Keywords: Social media communication
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Journal Articles
Journal:
Internet Research
Internet Research (2025) 35 (3): 981–1001.
Published: 14 May 2024
... literature on NPOs’ social media communication by including moral values and their moral-emotional effects on public engagement. Finally, our study validates the eMFD dictionary and broadens its applicability to gun-related topics. Yafei Zhang can be contacted at: zhangyafei@ruc.edu.cn 25 11 2022...
Journal Articles
Journal:
Internet Research
Internet Research (2022) 32 (2): 536–567.
Published: 22 July 2021
... of the online shopping experience (OSE), and their influence on the behavior of the socialization agents (family communication (FC), peer communication (PC), TV advertising-TVAdv, social media communication (SMC)) for buying branded apparel. Design/methodology/approach This study used a questionnaire...
