...Mingqian Li; Rong Du; Andrew Burton-Jones; Jianing Xie Purpose Grounded in signaling theory, this study examines whether traceability information displaces or complements incumbent quality cues and contrasts the relative efficacy of blockchain-enabled traceability technologies with traditional...

... focus on three blockchain affordances: transparency, traceability, and immutability in this paper. By integrating the affordance lens and theory of consumption values (TCV), we develop a research model wherein we posit that blockchain affordances influence several consumption values, which then affect...