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Keywords: Trust transfer theory
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Journal Articles
Journal:
Internet Research
Internet Research (2025) 35 (1): 178–210.
Published: 15 May 2024
... informational cues and information processing mechanisms by incorporating the elaboration likelihood model (ELM) and trust transfer theory. This study employs a mixed analytic method that incorporates structural equation modeling (SEM) and fuzzy-set qualitative comparative analysis (fsQCA) to provide a complete...
Includes: Supplementary data
Journal Articles
Journal:
Internet Research
Internet Research (2019) 29 (4): 799–817.
Published: 04 February 2019
... on the trust transfer theory and the generational cohort theory, the purpose of this paper is to analyze the effects on user- and company-generated information in boosting trust of three different cohorts (Generation X, Y and Z). Design/methodology/approach The data were collected through an online survey...
