Keywords: VBC satisfaction
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Internet Research 1–21.
Published: 03 December 2025
... remained restricted to one country in their investigation, despite VBCs’ global reach. To fill these gaps, the work investigates the relationships amongst self-congruence with the brand (SCB), VBC satisfaction, affective brand engagement (ABE), VBC Engagement (VBCE), brand loyalty and electronic word...

or Create an Account

Close subscription notice
Close access options