... web site profiles in terms of their internal structure. Findings This paper allows the categorization of web site design styles and provides general guidelines to assist designers to better identify areas for creating and improving institutional web sites. The findings of this study offer practical...

..., redesigned information architecture, or other such studies reflecting the profound impact the Internet is having on your organization and daily lives. David G. Schwartz © MCB UP Limited 2000 --> Banking Web site design e-commerce Three essential topics are dealt...