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Keywords: Discontinuous usage
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Journal Articles
Journal Articles
Information Technology & People (2024) 37 (4): 1514–1539.
Published: 19 May 2023
...Ting Chen; Xia Li; Yaoqing Duan Purpose The discontinuous usage behavior of short video social media presents an ongoing challenge to platform development. The purpose of this study is to investigate the antecedents of intentions to short media discontinuous usage. Design/methodology/approach...

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