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Keywords: Economic and social satisfaction
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Journal Articles
How do digital influencers affect social commerce intention? The roles of social power and satisfaction
Available to Purchase
Journal:
Information Technology & People
Information Technology & People (2021) 34 (3): 1065–1086.
Published: 30 July 2020
... Publishing Limited Licensed re-use rights only Digital influencers Social power Economic and social satisfaction Social commerce intention Social commerce refers to the delivery of e-commerce activities and transactions with the support of social networks and Web 2.0 software (Hajli et...
