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Keywords: Information technology-based product innovation strategy
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Journal Articles
Journal:
Information Technology & People
Information Technology & People (2020) 33 (6): 1489–1514.
Published: 23 July 2020
... Information technology-based product innovation strategy IT-enabled product innovation IT support for core competencies For many small firms, a product innovation strategy is a key element for survival (De Jong and Vermeulen, 2006 ; Roper, 1997). Adopting a product innovation strategy suggests...
