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Keywords: Online reviews
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Journal Articles
Journal:
Information Technology & People
Information Technology & People (2022) 35 (7): 2500–2517.
Published: 09 December 2021
... that qualitative information in online reviews about mobile learning app experiences is of significant value. The approach demonstrates how advanced analytics can provide business value by addressing the evolving nature of customer needs and expectations. It proves the value of online reviews in discovering...
