... using protection motivation theory (PMT). The study sample comprised 200 employees working in higher education institutions (HEIs). Findings Perceived vulnerability, perceived risk, perceived barriers, response efficacy and self-efficacy influence behavioral intention. The findings also identify...

...Naurin Farooq Khan; Hajra Murtaza; Komal Malik; Muzammil Mahmood; Muhammad Aslam Asadi Purpose This research aims to understand the smartphone security behavior using protection motivation theory (PMT) and tests the current PMT model employing statistical and predictive analysis using machine...

... affect the human decision-making process. To identify such characteristics, this study investigates the acceptance of exposure detection apps from the perspective of protection motivation theory (PMT). It examines how the perceived risk of Covid-19, perceived fear of Covid-19, self-efficacy, response...

... properly assessed and managed. The authors take the protection motivation theory (PMT) lens of analysis to understand intentions to protect one's discarded electronic assets. Design/methodology/approach By applying structural equation modeling, the authors empirically tested the proposed model...