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Keywords: Sharing commerce
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Journal Articles
The impact of positive valence and negative valence on social commerce purchase intention
Available to Purchase
Journal:
Information Technology & People
Information Technology & People (2020) 33 (2): 774–791.
Published: 04 October 2019
... understood Middle Eastern context an important contribution of this research. Suggestions on practical and theoretical developments of this research in the sharing commerce research stream conclude this paper. To answer this question, we start by proposing a research model to examine the impact...
