Keywords: Voice assistant
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Journal Articles
Information Technology & People (2025) 38 (4): 1686–1711.
Published: 02 April 2024
...Ransome Epie Bawack; Emilie Bonhoure; Sabrine Mallek Purpose This study aims to identify and explore different risk typologies associated with consumer acceptance of purchase recommendations from voice assistants (VAs). Design/methodology/approach Drawing on components of perceived risk...

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