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Journal Articles
Journal:
Information Technology & People
Information Technology & People (2023) 36 (5): 2088–2111.
Published: 21 March 2022
... the use of the ABTraceTogether app and test it with consumers already exposed to the app on the one hand and with consumers not using the app on the other hand, in order to compare people's perceptions of the app. To build this model, we start from the framework of the theory of consumption values that we...
