Keywords: AI adoption
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Journal Articles
Journal of Asian Business and Economic Studies (2025) 32 (1): 40–51.
Published: 08 January 2025
... (SI), facilitating conditions and technology readiness are positively associated with AI adoption by accounting students. The findings suggest the important role of SI in shaping the relationship between PEOU and AI adoption. Research limitations/implications This study is limited to universities...
Includes: Supplementary data

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