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Keywords: Big data analytics
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Journal Articles
Journal of Asian Business and Economic Studies (2021) 28 (4): 281–302.
Published: 29 September 2020
...Babajide Oyewo; Oluwafunmilayo Ajibola; Mohammed Ajape Purpose This study investigates the characteristics of business and management consulting firms (firm size, international affiliation and scope of operation) affecting the adoption rate (i.e. recency of adopting big data analytics (BDA...

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