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Keywords: Business market competition
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Journal Articles
Journal of Asian Business and Economic Studies (2020) 27 (1): 99–114.
Published: 20 December 2019
.... The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Marketing mix Business buyer behaviour Business market competition Channel capability New products strategy Fast-moving consumer goods (FMCG) The fast-moving consumer goods (FMCG...
