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Keywords: Competitive strategies
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Journal Articles
Journal:
Journal of Asia Business Studies
Journal of Asia Business Studies (2023) 17 (4): 701–720.
Published: 26 July 2022
...Mehmet Celikyay; Fatma Sonmez Cakir; Zafer Adıguzel Purpose The purpose of this study is to investigate the relationship between supplier orientation, which is Porter's general competitive strategy, and the market and financial performance in the Turkish Information and Communication Technologies...
