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Keywords: Empathetic interaction
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Journal Articles
How to develop emotional attachment amongst patients towards hospitals? A qualitative investigation in the context of emerging Indian market
Available to Purchase
Journal:
Journal of Asia Business Studies
Journal of Asia Business Studies (2016) 10 (3): 213–229.
Published: 01 August 2016
... 07 2015 19 09 2015 23 09 2015 © Emerald Group Publishing Limited 2016 Emerald Group Publishing Limited Licensed re-use rights only Brand trust Hospital brand attachment Brand ethicality Accommodation environment Foreign collaboration Empathetic interaction...
