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Keywords: Intention to invest
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Journal Articles
Journal:
Journal of Asia Business Studies
Journal of Asia Business Studies (2023) 17 (4): 681–700.
Published: 29 July 2022
...J.S. Kumari; K.G.P. Senani; Roshan Ajward Purpose This study aims to explain investors’ intention to invest in the stock market amid the COVID-19 pandemic by expanding the Theory of Planned Behavior (TPB). Design/methodology/approach This study adopts a quantitative approach...
