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Keywords: Survey method
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Journal Articles
Effect of CEO transformational leadership on organizational ethical culture and firm performance: the moderating effect of competitive intensity
Available to Purchase
Journal:
Journal of Asia Business Studies
Journal of Asia Business Studies (2023) 17 (3): 539–558.
Published: 23 June 2022
...@nida.ac.th 25 12 2021 01 04 2022 12 05 2022 31 05 2022 © Emerald Publishing Limited 2022 Emerald Publishing Limited Licensed re-use rights only Developing countries Entrepreneurship Leadership theories Survey method The rapid and unpredictable business...
Journal Articles
Dimensions of social media marketing capabilities and their contribution to business performance of firms in Thailand
Available to Purchase
Journal:
Journal of Asia Business Studies
Journal of Asia Business Studies (2020) 14 (4): 441–461.
Published: 18 December 2019
.... Small- and medium-sized enterprises Social media Firm performance Marketing Marketing strategy Capabilities Resource-based view e-Business Survey method Strategic management Social media platforms provide new opportunities for businesses to improve their competitive position through new...
