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Keywords: Theory
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Journal Articles
Journal:
Journal of Asia Business Studies
Journal of Asia Business Studies (2024) 18 (2): 367–384.
Published: 13 February 2024
... loyalty using the proposed theories – more so for IC in the Asia-Pacific. Findings The findings from this paper explicitly highlight that both individual/managerial theories (social cognitive, social identity, social exchange, expectancy and socio-analytic theories) and organisational theories...
