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Looking ahead to the integration of farmers into export markets: the concept of prospective export-market integration and evidence from the transitional context of Vietnamese shrimp farming

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Quang Ta Minh, Li Lin-Schilstra, Le Cong Tru, Paul T.M. Ingenbleek, Hans C.M. van Trijp
Journal: Journal of Agribusiness in Developing and Emerging Economies
Journal of Agribusiness in Developing and Emerging Economies (2025) 15 (6): 1101–1119.
https://doi.org/10.1108/JADEE-07-2023-0179
Published: 18 April 2024
... on 50 farmers. Findings The study reveals that the adoption of new business models is more influential than the variables traditionally included in models of export-market integration in predicting expected growth and entry into high-value export markets. In addition, the results highlight divergent...
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