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Keywords: Novelty
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Journal Articles
Journal of Agribusiness in Developing and Emerging Economies (2020) 10 (4): 429–446.
Published: 30 April 2020
... novelty (fortification and highly processed) and other quality attributes. Design/methodology/approach In total, 317 consumers were randomly selected at a high-end supermarket and a traditional local market in Dar es Salaam, Tanzania. Stated and revealed preference approaches were used to investigate...
