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Keywords: Probability
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Journal Articles
Journal of Agribusiness in Developing and Emerging Economies (2019) 9 (2): 94–108.
Published: 15 May 2019
... to identify the factors influencing consumers’ perception on a set of rice attributes. Findings The results suggest that the probability of choosing rice that is soft is highest for consumers in Cambodia. The second and third most preferred rice attributes are taste and aroma, respectively. The results...
