... of the restaurant in the mobile app influences the perceived quality and perceived trust. In turn, it significantly influences the consumer’s perceived value of products and services. Perceived value, mediated by trust, can significantly influence consumer purchase intention for products from restaurants in food...

... consumer purchase intention toward natural functional foods. The purpose of this paper is to determine Malaysian consumer intention to purchase natural functional foods. Design/methodology/approach A survey was conducted in the country where 2,004 household were interviewed using structured...