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Keywords: Purchasing intention
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Journal Articles
Individualistic or collectivistic: which consideration motivates purchasing intention of organic foods? A developing country perspective
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Journal of Agribusiness in Developing and Emerging Economies (2024) 14 (5): 1089–1108.
Published: 27 March 2023
...Sajib Chowdhury; Md. Tanvir Ahmed; Fahmida Akter Oni; Tasnim Murad Mamun Purpose This paper investigates the impact of individualistic (health) and collectivistic considerations (environmental) on the purchasing intention of organic foods. Design/methodology/approach The study collected 391...
