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Keywords: Shopping behaviour
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Journal Articles
Journal of Agribusiness in Developing and Emerging Economies (2023) 13 (1): 36–52.
Published: 09 August 2021
...Craig Johns; Wendy J. Umberger; Pamela Lyon; Rio Maligalig Purpose The study aims to identify different consumer groups to better understand changes in urban Fijian food shopping behaviour and the implications for the local food industry. Design/methodology/approach The authors used a Latent...
