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Keywords: Capability
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Journal Articles
Journal of Advances in Management Research (2013) 10 (2): 176–191.
Published: 02 August 2013
...Atanu Chaudhuri; Paul Lillrank Purpose Purpose of this paper is to identify capabilities required for healthcare service providers to provide mass personalized services and to provide directions to conduct empirical studies to understand the phenomenon of mass personalization in Indian healthcare...
