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Keywords: Herd mentality
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Journal Articles
Journal of Advances in Management Research (2024) 21 (1): 125–152.
Published: 24 November 2023
... choices due to presence of herd mentality bias. The moderating impact of past investing experiences was found significant. Originality/value The study indicates the importance of cultural values and past investing experiences of investors that may develop biases to assess investment choices...
