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Volume 10, Issue 2
1 February 1989
Journal of Business Strategy Cover Image for Volume 10, Issue 2
Review Article| February 01 1989

Use Corporate Culture to Trigger High Performance Available to Purchase

Cass Bettinger
Cass Bettinger
Principal with Bettinger Isom and Associates in Midvale, Utah, and with Matrix Funding Corporation in Salt Lake City
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
1989
Journal of Business Strategy (1989) 10 (2): 38–42.
https://doi.org/10.1108/eb039294

The challenge is to manage the organization's culture so that you can tap the company's strengths to achieve superior performance and identify its weaknesses in time to overcome them before they cause serious damage.

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© MCB UP Limited
1989
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