European and U.S. Managers: Breaking Down the Wall

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Review Article| April 01 1990

Mark R. Arnold

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PubMed

Publisher: Emerald Publishing

Online ISSN: 2052-1197

Print ISSN: 0275-6668

1990

Journal of Business Strategy (1990) 11 (4): 28–31.

https://doi.org/10.1108/eb060071

You are an executive of a U.S. multinational corporation, and you want to introduce some major change in the way that you operate overseas.

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1990

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